Glenfiddich: Web and RM


The agency: Gravity Thinking

Glenfiddich is the world’s best-selling single malt Scotch whisky. Working as lead copywriter for integrated agency Gravity Thinking, I was responsible for producing copy and conceptual work for Glenfiddich’s digital, social and RM programme.

During my time working on the brand I helped set up a reward programme that saw every new sign-up to the RM programme receive a complimentary, limited edition Glenfiddich single malt.

Visit: Glenfiddich.com or sign up to Glenfiddich Explorers to see more of our work.

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